Customize Your Client’s Experience with Performance Drilldown
Orion’s new Client Portal feature, Performance Drilldown, enables advisors to customize how they present client performance metrics by selecting specific time periods, performance groupings (like asset category or class), and benchmark displays, thereby enhancing client engagement and facilitating clearer, tailored investment discussions.
Looking for ways to enhance your client experience and engagement? Our latest release in Orion’s New Client Portal introduces performance drilldown, a feature that allows you to have more control over how you present performance metrics to your clients. This helps foster effective conversations and promote engagement. To access this feature, navigate to “Personal Finances” in Orion’s new Client Portal and click on the “Performance” tab.
What is Performance Drilldown?
Performance drilldown gives you the flexibility to show what is most important to your client. Performance can be displayed for multiple periods of your choice, and you can choose what level of performance to display—whether at the asset category level, asset class level, individual asset level, or another grouping. You can also opt to display benchmarks in the chart and select a default performance group to show when the client lands on the page.
The opportunities are endless with performance drilldown, and with so many choices and options, here are a few tips on the best way to leverage this feature:
Keep it Simple with Performance Periods
There are 8 different performance periods to choose from, but it’s best to only display a handful at one time to avoid overwhelming the client with too much information. When focusing on long-term investing, it may be beneficial to display periods such as 5 year, 10 year, and since inception, instead of only showing shorter-term periods like month to date, quarter to date, and year to date. Focus on displaying periods that allow your clients to fully understand how their accounts are performing overall.
Popular Grouping Options
Some of the most popular grouping options include account, asset category, asset class, and management style level. You can also select a default grouping that the client will see when they first land on the page. Choose a group that the client will be most familiar with and will want to see regularly, such as asset class or asset category. You can choose from a total of 9 different groups to display, but typically displaying 3-4 at a time is effective for most clients. Most firms choose to display performance down to the asset level under each of these groups, but you have the flexibility to turn off asset level performance if you’d like.
Benchmarks Are Your Friend
If benchmarks are an important part of the conversation with your clients when discussing performance, you can choose to display them at two different levels. They can be shown both at the household level at the bottom of the chart and also directly below a group when the group is expanded. Displaying it at the group level can be a great option for more analytical clients who like to go through each group and compare their performance with the benchmark.
Ready to get started? Log in to the new Client Portal, navigate to “Personal Finances,” and click on the “Performance” tab.
Not working in our new Client Portal yet? Get Started Here.